In the world of movie marketing, this is definitely bigger than a Happy Meal. To promote Will Smith’s July 4th weekend release, Hancock, Columbia Pictures will pay off one family’s home mortgage.
The hook: The prize, up to $360,000, will go to a “deserving” family that writes a 200-word essay explaining why they should win. If they […]
June 25th, 2008
Categories: Contests, Action Movies, Comedies . Author: Norm Schrager . Comments: 6 Comments
You may have read our coverage of Transsiberian, Brad Anderson’s (Session 9, Next Stop Wonderland) newest film, the Opening Night feature at the Independent Film Festival of Boston. Now the strangers-on-a-train thriller (yep, stole that from Norm) will be opening nationwide on July 18, 2008.
Kingsley at the IFFB Q&A
Transsiberian follows an American couple played by […]
June 24th, 2008
Categories: Independent Film, Action Movies, Trailers . Author: Allison . Comments: No Comments
From the hippie-dippy weatherman to Buddy Christ, the late George Carlin reveled in bucking the mainstream and making us consider just how screwed up the world can be.
But when one man can make you crack up that much, with that level of genius, it ain’t all that bad. HBO, who established themselves as a comedy haven thanks […]
June 24th, 2008
Categories: On TV, Comedies . Author: Norm Schrager . Comments: 2 Comments
We continue to get intriguing goodies from Focus Features for the Coen Brothers’ next movie, Burn After Reading. Today is the film’s first poster, a fun, playful throwback to a bygone era…
In case you wondering, the style is an homage to the great Saul Bass, specifically his poster for Vertigo, as Ryan brilliantly opines on awardsdaily.com.
And to remind you this […]
June 23rd, 2008
Categories: Movie Posters, Comedies, Movie Previews . Author: Norm Schrager . Comments: No Comments
UPDATE: At this time, we’ve been told of only two actors for Season 2: Gabriel Byrne and Dianne Wiest, both returning from the inaugural season. As the regular “Monday through Friday” couch potatoes are announced, you’ll read it here. Stay tuned.
ORIGINAL POST
HBO has just announced that In Treatment, the shrink-in-session series with the great Gabriel Byrne, has […]
June 23rd, 2008
Categories: On TV . Author: Norm Schrager . Comments: 7 Comments
I can’t recall such comprehensive grass-roots marketing for a megamovie like The Dark Knight, but Warner Brothers continues setting a new precedent. The latest nugget: The unannounced actor playing the “Gotham Tonight” newscaster has been revealed… it’s Anthony Michael Hall!
Um, so what’s the big deal? This is a movie marketing “secret”? I mean we like the Dead Zone star, and the Sixteen Candles twerp he once was, […]
June 21st, 2008
Categories: Action Movies, Trailers, Movie Previews . Author: Norm Schrager . Comments: 3 Comments